Mixorama 2026:
The UK’s Annual, National Celebration of
Cocktails & Mixed Drinks
The 2nd event arrives in...
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Mixorama, designed to inspire confident at‑home cocktail‑making during the key festive season and now in its second year, Mixorama delivers a fully integrated sampling and promotional programme for brands in the £½ billion at‑home cocktails market*, combining experiential RoadShows with resident Mixologists, major media and, social amplification, promotional activity and full trade support.
Mixorama offers brands a turnkey, category‑exclusive platform to showcase & sample spirits, mixers, RTDs and zero‑alcohol options giving consumers simple, credible ways to mix great drinks at home.
*Source Drinks Retailing 2025 / The Grocer 2025
Branded RoadShows at Major Food Festivals & Festive Fayres Reach 150k + 15k samples
National & Regional PR & branded competitions Coverage 65m
Branded Social pages/posts + branded Campaign website Interactions 100k/70k usv’s
At-home Christmas Cocktail party + Christmas Cocktails competitions
Nov. 30 – Dec. 6 2026
Mixorama has exclusive spirits & mixers categories, get more info here: Sponsorship info email
Find about more about the event & Sponsorship opportunities, Chat to our Mixorama Maestro here
25th Gastro Alfresco –
Alfresco eating & entertaining
5th Dinner To Dine For -
Big Night In
15th National Wine Week + Get Wine Wise – Wine Education
1st Free From Fortnight –
Free-from & Well-being
2nd Mixorama –
At-home cocktails
5th A Better Breakfast + National Deskfast Day – Breakfast
1st Come Diet With Us -
Dietary & Weight-loss
3rd BeerathoN –
Ales/Beers/Ciders
30th National BBQ Week –
BBQ & Gastro-grilling
5th It's Lunchtime –
Lunch & Brunch
Grocerama Ltd – Multi Award-winning, multi-brand, multi-channel grocery campaigns
The originators and multi award-winning UK market-leaders in multi-brand, multi-channel promotional marketing! All our grocery category or occasion campaigns are exclusively operated by Grocerama Ltd and are fully ™trademark protected under UK/EU Intellectual Property Law. Participation in or association with is solely by way of sponsorship and/or agreement with Grocerama Ltd. Contact us: 86-90 Paul Street London EC2A 4NE – 0203 872 2523 – email
